Walmart Layouts Move Merchandise
There’s nothing accidental about the way that retail stores organize their sales floors:
“Even before you walk in, the store’s “curb appeal” is working on you. Signage colors, window displays and an appealing entryway that is clean and uncluttered affect your willingness to spend time and money at this particular store. Smart retailers know all this and do their best to deliver the appearance of a store worth your patronage.“
Suppliers need to understand the method behind store layouts so that they can better understand the placement of their own products. Merchandising efforts are more effective when a supplier knows where the display will be and why it has been placed there.
Resources for Walmart Suppliers