Responding to CSR Challenges — TriplePundit.com

Ben & Jerry’s was prepared to respond to a challenge about the milk used in its ice cream:

“The findings were a surprise to many of us, but not to Ben & Jerry’s. The company responded quickly and appropriately, staving off any significant reputation damage. The company acknowledged OCA’s claims, stating additional facts related to the ice cream products’ safety, and reaffirming the company’s specific commitments on ingredient sourcing and safety. Ben & Jerry’s was prepared.”

Supplier Takeaway

As consumers become more aware of issues regarding health, ethics, and sustainability, your risk of a public “calling out” increases. Are you prepared?

Resources for Walmart Suppliers

3 Hard Truths About OTIF (On Time In Full)

Courses for Walmart Suppliers

Podcast: Back to School Means Retail-Ready Packaging

 

Facebook Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

shares